Why Choose Offshore Digital Marketing Consultant In Vietnam?

With the rise of digital marketing demands, many businesses are seeking consultants beyond their home countries. Offshore digital marketing consultants in Vietnam have become the top choice. But what makes Vietnam so appealing? In this article, we will uncover the reason behind this trend.

Offshore Digital Marketing Consultant in Vietnam

Why is Vietnam a prime destination for offshore marketing?

In this part, we will explain why Vietnam has quickly grown as a top offshore digital marketing consultant for foreign companies. Here are some key factors driving this trend.

Advantages of competitive cost 

One of Vietnam’s biggest attractions is the cost of hiring a marketing agency, due to the exchange rate between the U.S. dollar and the Vietnamese dong. 
As of 2025, 1 USD is equivalent to approximately 25,000 VND. For instance, a marketing campaign that costs $5,000 in USD could be delivered with similar quality for less than half the price in Vietnam. This cost efficiency makes a major difference in scaling marketing activities while maintaining profitability. 

Thanks to these financial pros, Vietnam has quickly become the ideal option for companies looking for high-quality yet affordable digital marketing services.

Skilled workforce

Not only outstanding in terms of cost effectiveness, Vietnam’s workforce is young, dynamic, and highly skilled. Every year, thousands of graduates from top universities enter the labor market with strong backgrounds in marketing alongside numerous invaluable soft skills.

Many Vietnamese marketers are bilingual, tech-savvy, and trained in using the latest tools such as WordPress, SEMrush, Google Analytics, etc. This ensures that companies partnering with Vietnamese agencies will receive services that meet international standards. 

Many labour know to use digital marketing tools

Understanding local market dynamics 

If foreign businesses want to expand their market in Vietnam, collaborating with local agencies is the ideal choice. Vietnamese agencies not only understand local consumer behaviors and trends but are also capable of developing tailored marketing strategies, helping businesses effectively connect with their target audience.

We will take an example to illustrate this thing more clearly. During the Mid-Autumn Festival, Vietnamese people tend to gather with their families, enjoy mooncakes, and share moments of reunion. Local agencies can identify such cultural insights to develop more tailored and effective digital marketing campaigns.

Politically stable conditions

Vietnam offers a politically stable environment, allowing foreign companies to confidently invest their marketing budgets without concerns about disruptions. This stability is essential for executing long-term campaigns effectively.

In addition, international enterprises will be supported by open economic policies and tax incentives. These measures provide foreign companies with significant benefits, such as reduced tax rates and access to favorable investment conditions, making it easier and more cost-effective for them to set up and execute digital marketing campaigns in the country.

Tax incentive

How to choose the right offshore digital marketing agency in Vietnam?

Finding the right digital marketing agency in Vietnam is a crucial step to ensure business’s campaigns are successful. In this section, we will list some key factors to consider:

Budget concerns

When choosing an offshore digital marketing agency in Vietnam, it’s important to find a partner that matches your budget without compromising on quality. Vietnam offers highly competitive pricing compared to agencies in Western countries, allowing businesses to maximize their income.

However, the cheapest option may not always be the most suitable for you. To avoid the risks of fraud, as once an issue arises online, it becomes very difficult to provide support and resolve the situation.

Experience and expertise 

You can evaluate whether a digital marketing agency has experience and expertise by reviewing their websites and requesting case studies and portfolios from them.

Read testimonials and reviews from their previous clients to assess their satisfaction and the agency’s performance. During this process, pay close attention to case studies that align with your objective, services, and digital platform you want to focus on to see how they navigate your industry and target consumers.

Finally, consider arranging a consultation call to ask specific questions about their past campaigns, strategies they have used, and the measurable results they achieved. A professional and experienced agency will be transparent and confident when discussing their capabilities.

Request Portfolio from agency 

Communication and language skills 

As your collaboration will be remote, effective communication is essential. Make sure the agency has strong communication skills, especially in English (or your preferred language). Clear communication is crucial for the smooth execution of digital marketing strategies

Cultural sensitivity is another perk, an essential element in working abroad. In other words, if they understand the identity and nuances of your brand, they can effectively communicate said values to your target consumers.

Transparent reporting and analytics

Another important element in choosing an agency in Vietnam is transparent reporting and analytics. A reliable company will share detailed reports for their customer, showing key metrics such as ROI, traffic, and campaign results while also regularly updating the progress of your marketing efforts and identifying areas for improvement.

Moreover, transparent reporting builds trust between the company and the agency. It shows commitment to delivering results and allows customers to make data-driven decisions.

Why is On Digitals your trusted partner?

On Digitals is standing out as a trusted partner for businesses looking to grow in the Vietnamese market, thanks to:

• Comprehensive digital marketing services: ODs offer a wide range of services, including SEO, website design, PPC, … Providing holistic marketing solutions to grow customers and businesses with data-driven results. 

• Worked with a wide range of customers: Collaborated with over 83 clients from various industries, both domestically and internationally. ODs has received positive feedback from clients for both their effective working process and the strong results delivered.

• Specific working process: including opportunity analysis, detailed research, planning, implementation, and monitoring, the final step is response and adjustment.

On Digitals Agency

Choosing an offshore digital marketing company in Vietnam is a strategic move. We hope this article has helped you better understand why offshore digital marketing consultant in Vietnam are gaining popularity. If you’re looking for a reliable agency to execute your digital campaigns in Vietnam, On Digitals is a proper agency, with comprehensive services, a professional process, and competitive pricing.